Crafting the Concept: Urban Bloom Store by Spacemen

Spacemen has unveiled the latest flagship store for Braun Buffel, marking the inauguration of a new series of conceptual spaces titled ‘Urban Bloom’. Bridging the realms of gallery and laboratory, the design brief sought an immersive concept capable of captivating visitors, prioritizing human engagement over mere design aesthetics.

Maximal Minimalism: Redefining Luxury

Departing from conventional notions of luxury, the Urban Bloom Store embraces a maximal minimalism ethos. At its heart lies a captivating centerpiece: an abstract rendition of a living tree emerging from floor to ceiling, evoking the essence of a sci-fi experiment. Adorned with moss, this organic installation juxtaposes harmoniously against the store’s open-plan layout, seamlessly merging architecture with sculptural elements to bestow a distinctive identity upon the space.

Precious Stones and Organic Forms

Set against a backdrop of pale plaster walls, the store exudes a sense of serenity. Precious stones, including onyx, adorn the walls and counters, accentuating the product displays and elevating the shopping experience. Two green jade marble-clad counters, embellished with glass vitrines, greet visitors at the store’s entrance, establishing a visual connection with the biophilic theme. Further within, vibrant orange onyx display counters inject bursts of energy into the environment.

Fusion of Elegance and Futurism

At the rear of the store, a serene green onyx feature wall commands attention, accompanied by a display counter crafted entirely from clear glass. Custom-designed furniture pieces, including a gracefully curved bench and an oak armchair, offer comfort and style to patrons. Through a seamless blend of artistry and nature, the store’s elegant and futuristic aesthetic redefines the brand’s retail environment, promising visitors an immersive, engaging, and unforgettable journey.

In essence, the Urban Bloom Store by Spacemen transcends conventional retail paradigms, offering a sanctuary where design innovation meets human connection, setting a new standard for experiential shopping environments.